The Director of Pricing is a key leader responsible for developing and executing comprehensive pricing strategies that drive profitability, competitiveness, and long-term growth for CPI across both established business lines and emerging products. This role plays a critical part in shaping CPI’s market approach by designing market-appropriate pricing models that include traditional cost-plus, value-based, and bundled subscription pricing frameworks. Positioned within the CFO Organization and reporting directly to the SVP of FPA + Strategy this role works cross-functionally to ensure pricing strategies align with company objectives and customer value, while leading a team to ensure excellence in pricing execution that helps the company win in the marketplace.
Strategic Pricing Leadership
Lead the development of pricing strategies across CPI’s product and service portfolio, including in our core manufacturing and personalization services businesses subscription-based offerings and pricing models for new verticals. Conduct market research and competitor analysis to inform pricing decisions and maintain CPI’s competitiveness in established markets while supporting growth in emerging markets.
Lead Pricing Execution
Lead team of three in execution of pricing models to support customer jobs, proposals and RFPs working with sales, sales operations, business unit leaders, and finance to win business in our card production, card personalization, and in new products and services. Ensure timely delivery and pricing that aligns with strategy.
Process Improvement, Management and Reporting
Establish pricing controls, tools, and processes including pricing playbooks, approval frameworks, and performance dashboards. Work cross functionally with Sales, Sales Operations, Production, Finance, Accounting, and others to ensure/build efficient processes are in place to price efficiently, acquire appropriate approvals, ensure data in pricing models is accurate and up to date, and that we can bill effectively for our pricing models and prevent billing leakage. Develop and provide regular reporting to senior leadership on impact of pricing on the business.
New Business Model Design
Develop, test, and implement bundled subscription and other pricing models tailored to customer segments and market demands in partnership with Sales, Product, Production and Finance teams.
Mentorship and Team Leadership
Lead and develop the pricing team fostering a data-driven and collaborative culture.
Support executive presentations with pricing insights and data visualizations.
Participate in customer and sales training sessions to educate stakeholders on pricing strategies and value-based selling.
Direct Reports: 1 Pricing Manager and 2 Pricing analysts
Requirements:
Physical Requirements:
Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time
Company Overview:
CPI Card Group® is a payment technology company and leading provider of credit, debit and prepaid solutions delivered physically, digitally and on-demand. CPI helps our customers foster connections and build their brands through innovative and reliable solutions, including financial payment cards, personalization and fulfillment, and Software-as-a-Service (SaaS) instant issuance. Learn more at www.cpicardgroup.com.
Benefits:
Competitive pay rates and an inclusive, empowering and rewarding culture.
Solid benefits package including Medical, Dental, Vision, Long Term Disability, Short Term Disability, Life Insurance, Accident Insurance, Critical Illness Insurance, FSA, HSA, Vacation and Holiday Pay, Tuition Reimbursement and 401(k) with a competitive company match percentage.
CPI is an Equal Opportunity Employer, including disability/vets. A complete background including drug screen is contingent upon hire.
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